Skip the learning curve of selling your brand on Amazon.com
Export Accelerator, in association of the City of Gold Coast and TradeStart – an Australian Government initiative that delivers Austrade services through local public sector and industry organisations throughout Australia is offering free training and consultation to support Gold Coast businesses develop export capabilities and accelerate their time and cost to entering international markets.
Gain insight, tools and techniques into selling your products on the Amazon US marketplace.
The Amazon masterclass is more than training and will offer a series of highly interactive sessions presented by Export Accelerator, offering practical hands-on advice, real-life examples, and with context and discussions around how to sell on Amazon.com
Product Market Validation
– Product category research
– KW research
– Competitor Landscape
– Pre set-up considerations
– Categories open to sellers
– Restricted categories
Setting up on Amazon
– Setup process
– Setting up your seller profile
– Adding products
– Creating a high converting listing
– Create your product Title
– Finding the right keywords
– Products description
Fullfillment and Inventory
– Difference between FBA and FBM
– Air frieght v/s Ocean frieght
– FBA calculator
– Automated pricing tools
– Storage Fees
– Inventory Management
Customer Service
– Seller ratings
– Cust Feedback score
– Feedback management
Marketing considerations
– Amazon Storefront
– Advertising strategy
– The right budget to start with
– Ad types?
– Which ad to use when?
– Amazon promotions to consider
– Case Study – Client speaker
The Emerging Exporter’s Program – Amazon Masterclass is free for Gold Coast businesses and is delivered across four 2-hour practical workshops. The workshops will be followed by one-on-one mentoring sessions directly with the expert consultant, to develop and refine your Amazon sales strategy. It is recommended that all attendees carry a wifi-enabled laptop to receive the most value from the workshop.
The masterclass is by invite only and is limited to a specific number
of attendees to encourage high interaction.
Who should attend this free masterclass?
Business Owners / Directors looking to scale their global online presence
Marketing Leaders from Gold Coast businesses looking to sell on Amazon.com