Digital Export Foundations: Readiness Before Market Entry
The upcoming Digital Export Foundations webinar brings together ambitious Queensland businesses, industry leaders, and trade experts to explore what it takes to prepare an enterprise for international expansion. Organised by Trade and Investment Queensland (TIQ) to uplift local commercial capabilities, this webinar provides practical insights and tools to help businesses evaluate their core digital infrastructure before launching onto the global stage.
Attendees will gain a clear understanding of the digital export fundamentals required to navigate overseas markets safely and successfully. The session focuses on common readiness gaps that businesses encounter across their websites, target marketplaces, and logistics setups, giving participants the knowledge and confidence to make informed strategic decisions.
Our CEO, Raj de Souza, will deliver this foundational session, exploring how businesses can utilise digital export readiness checklists to identify and address operational vulnerabilities early. Raj will look under the hood of successful digital launches, demonstrating how choosing the right digital channels over traditional, capital-heavy market entry models can help reduce the time, cost, and risk of entering new markets.
Date: 30 July
Format: Online Webinar
